Agile business model development

Make business models touchable with visual prototypes

Challenge:

Our expedition partner is willing to agilely develop a business model for a B2B innovation project within a short space of time. Moreover, a visual prototype, that makes the concept idea touchable and experienceable for different targets, should be developed quickly.

Expeditions approach

  • Realization of interactive team sessions with lean-startup methodologies:
    • Business models canvas to shape and evaluate key parameters of the business idea
    • Prototyping to create and develop a first visual klick-dummy to make the business opportunity come to live

Expedition success

  • Business model with key parameters in an easy to understand and clear presentation form
  • First visual prototype for further developments in user workshops, like design sprints etc.
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